24 September 2010

New Mr Kipling Blackcurrant Oatibakes (Sainsbury’s)



We have reviewed a fair few ‘Mr Kipling’ products here at Foodstuff Finds, and pretty much enjoyed all of them. I love blackcurrants so I thought the combination of a decent brand and a yummy fruit couldn’t go wrong.
These cakes came individually wrapped, which is quite useful for those people who pop such things in a lunch box, spectre didn’t moan so the plastic tray must have been recyclable too! Each cake looks like it is somewhere between a sponge and a flapjack, it is golden baked and has a layer of blackcurrant jam through the middle.
I found the taste to be a bit of an anti climax. The cake is mild in flavour, and seems mainly to taste of flour. I thought that the blackcurrant adds just a vague fruitiness, and doesn’t have that zingy or sweet blackcurrant taste that some jams have. The texture was complex, but the oat bits meant it felt a little lumpy to me, although I realise that the oats were there to create that heavier texture.
In conclusion these are not unpleasant by any means, they just seem a little average, and are not my favourite product in the Mr Kipling range.

172 Calories per cake
Suitable for vegetarians

3 comments:

sprout said...

I'd also comment that if your mrs puts some in your work bag and doesnt tell you for a few days, they end up breaking up completely so you have to pour them down your gullet like the last of a bag of crisps. keep up the good work.

Anne said...

Having aquired a rather obessive love for all things with oats, this review was devoured as soon as I saw it. So it's sad to see these oatbakes aren't all that great. They sound as if a good idea just wasn't pulled off very well. So I rather stick to oatcakes/biscuits with my own jam I think. :-)

But thank you for trying them!

cinabar said...

sprout - oh dear... could have been worse, I had a similar scenario with a forgotten banana - eek...
Did you find the box with the rest of the Oatibakes in at home? did you manage to try a whole one? What did you think?

Anne - they weren't that bad, but they weren't wow either. Cadbury's Brunch Munch in Oat & Apricot are nice if you are looking for a fruity oaty treat.