Let’s rewind. Here we have the Rowntree’s Jelly-Tastic Mini Egg Bar. The “mini egg” part is presumably an Easter nod, but these aren’t chocolate mini eggs, they’re jelly sweets. As we’re in the Easter holidays, with the big day fast approaching, it seemed appropriate to try some seasonal chocolate.
On opening the wrapper, the bar looked appealing, each segment neatly embossed with a design. I couldn’t see the jelly bits at first, so I broke off a piece to investigate. The chocolate is crammed with jelly sweets, which meant it didn’t snap cleanly along the segments. It’s messy to share, but credit where it’s due: there’s plenty of content.
Taste-wise, the chocolate is sweet and enjoyable. The jelly pieces (presumably egg-shaped) are fruity and pack a nice flavour hit, but they’re very chewy. Too chewy. The combination of smooth milk chocolate and rubbery jelly just didn’t work for me.
I like fruity jelly sweets. I like chocolate. But not necessarily together in the same mouthful. It’s great to see Rowntree’s pushing boundaries, but the texture clash lets this bar down. Softer sweets inside might have made all the difference.
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