Cadbury's is one of Birmingham's biggest exports. It started a short bus ride from my house, and has travelled the world. Like most international brands there are regional variations but most of it seems to make it to the UK at some point. While in Wales we popped into B&M and spotted this - and it's new to us!
We think it's got a double-L in it so it's Crispello, but unlikely to be pronounced in the Welsh way as it's imported from Egypt.
It even has Arabic on the packaging. Cool!
Same familiar Cadbury branding, and while it claims to be Dairy Milk crumb, it's not quite to the British taste and is a little milder than I'd expected. This said - I've not had Egyptian Dairy Milk mix so I'll have to remember to try that when I'm over there visiting the Grand Egyptian Museum (although with the current chaos that's on hold).
What this is - tiny crispies inside a finger of dairy milk - seems like a great idea for a bar. That said, it's only a tiny 4 fingers, and there just isn't enough of the crispy bits to get excited. Double the sizes and we are talking. We shared one of these in the car and both felt like it was a little too slight.
I'll have to pop to Cadbury World and see if there is anything like this in the factory shop - I know the Dairy Milk Delights series had something similar.
So - not worth importing, but worth grabbing for cheap in B&M as a light bite.
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