One of favourite chocolates as a kid was the Kinder Egg, I like the combo of chocolate and a collectable toy. I still occasionally buy them, and still have a reasonable stash of novelties I have found in them and built. When I first saw this new pack of Dairy Milk Freddo Treasures, I thought it might be something fun to add to my toy collectables. The chest like structure opens up to reveal enclosed foiled areas, one with a toy and one with chocolate buttons. The buttons are Dairy Milk, so are sweet and creamy and tasty. I haven’t had regular milk chocolate buttons from Cadbury for sometime so I enjoyed them, but do accept there isn’t anything new here.
The next section is the toy but when I pulled back the foil I realised it was a just a solid plastic model. There was nothing to do or nothing to build physically. There was a ‘scan me’ and interact online code, but I would have preferred something more readily interactive. This was a nice treat, and I think kids will love these Cadbury Dairy Milk Freddo Treasures, but I wouldn’t mind something a bit more fanciful in the toy section. I do have another to open, so maybe that will have something a bit different inside.
2 comments:
I think these are pretty rubbish, if I'm going to be brutally honest. (Oops!) For a start, why not use a Freddo chocolate in the tub, or little Freddo faces? Buttons have nothing to do with it! Then the toy, well... no. It needs to be something to build! Kinder Egg style. :D
Hae to say I agree 100%. This is a pretty naff product and typical of Mondelez brand abusing. The toy is kinda cute, if a little pointless. All I can think of is what a glorious waste of plastic, and for very little benefit to anyone. Id rather have a real Freddo (or even Taz) any day.
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