Some things look like they are designed to be eaten, other things look destined to gather dust in cupboards. Having been sent this a while back in one of @cinabar's food parcels I put it to one side so that I could find the perfect occasion to start eating it. That occasion never came.
The label says that it's spicy, and has a mix of flavours and goes perfect with cold meats so I decided that I would be brave and open it up during leftovers season. Having a full read of the label I assured myself that there were no ingredients in it that I didn't like (despite it being called a seaside sauce there is no fish in it as I'd originally feared) - put the smallest of bits onto my plate and had a try. I could hardly taste it (which was good as I was expecting it to be too spicy) so put a lot more on and found to my shock that it's actually a really nice mellow flavour. There is a tang to it, but I'd say it's more like a spicy apple marmalade than anything.
I put more on my plate, and then needed to keep adding more for seconds as like apple sauce once you start you want to keep eating it. While the flavour and effect was not what I'd expected I can easily see myself working my way through the jar over the next few days. It's great with cold meats, veggie burgers and Ms. NLi10 assures me that it's great with goat's cheese (but I'm not going to try that...).
I'm not sure how you would get hold of more (other than visiting the website) as it suggests I visit health food shops, but I do want to try more of these kinds of things now so maybe in the interests of snack food criticism I shall do just that.