What The Fanta PURPLE Mystery Flavour 2023 #WhatTheFanta (Ocado) By @Cinabar

For the last few years, Fanta has released a mystery-flavour drink, usually in a bright colour without much of a clue as to what the taste may be. It plays on the fact that what you taste is influenced by what things look like, so if a drink is orange in colour, you sort of expect it to be citrus. However, having tried these drinks for a while, the moment I discovered the Fanta Mystery Flavour for 2023, I immediately ruled out blueberry and blackcurrant, the purple fruits. I know better.

I opened up the bottle, and the scent of the drink immediately jumped out at me, no questions, no hesitations this drink smells like strawberries and cream. There is a sweet, fruity strawberry aroma as well as a softer, more gentle, creamy vanilla aroma. I was pretty sure I’d nailed this.

I gave the Purple Fanta Mystery Flavour Drink a sip, and as much as the scent is strawberries and cream, the flavour is a little sharper, with strawberries, lemon, and sour cherries mixed in. That was much more the vibe of the flavour. The taste has less soft vanilla than the aroma, but it is still present. My final guess is still strawberries and cream, as I can’t quite put anything else together. Have you tried it? I would love to know your thoughts.