Several years I go I had a flavoured instant coffee from a different make, and found that it produced a drink that was unidentifiable as its suggested flavour, and tasted vaguely chemical. Many years have passed since then, and I thought I would give flavoured instant coffee another shot. I made this drink and did the smell test, and thought that the drink had a good aroma of coffee and chocolate and it seemed rather appetising. In taste though I thought the drink was just a bitter coffee drink, with a hint of something vaguely chocolaty. I didn’t think the drink was unpleasant; it was just missing that indulgent magic that I hoped for. I have a theory though, as the coffee has ‘no added sugar’ and as I don’t add sugar to hot drinks, I don’t think the way I take my coffee gives this product much of a chance. I suspect those that add cream and the essential sweetness that is needed to enhance the taste may well have a much better experience than I did with this product. In fact if anyone reading this has tried these drinks with sugar let me know what you think.